We’re Lead Partner of British Tennis
We’re proud to be the Lead Partner of British Tennis, the sport’s main British sponsor. We believe British tennis is ready for a new era of success – and our support can help make it happen.
That’s why, over the five years of our partnership with the LTA, we’re spreading our investment across every level of the game, from the grass roots up.
Use our interactive tool to see where our support goes.
Widening access to tennis
The grass roots are the lifeblood of any sport. We’re supporting two great programmes: AEGON Schools Tennis, which provides kit and teacher training for schools, and AEGON Parks Tennis, which aims to improve park facilities and widen access across the country.
Backing emerging British talent
When a young player shows promise, we’re helping to make sure they get the support they need to reach their full potential. Almost 400 players are on the AEGON FutureStars programme, with the best moving up to join Team AEGON, the elite players heading for the world’s top 100. These LTA-run player programmes offer specialist coaching and development.
Sponsoring national and international events
You’ll see our logo and colours at tennis tournaments up and down the country, from amateur to professional, national to international.
Three of the best-known events we support are the AEGON Championships at The Queen’s Club, AEGON Classic at Edgbaston and AEGON International at Eastbourne. All held in June, these world-class events are some of the highlights of the British grass-court season. In 2009, Andy Murray won the inaugural AEGON Championships, becoming the first British winner for over 70 years.
To find out more, visit our Events page
AEGON and the Masters
The AEGON Masters Tennis reunites great players – names like Henman and Rafter to compete again in London’s Royal Albert Hall.
Read moreAbout AEGON
AEGON is one of the world’s largest life and pensions companies, with two million UK customers.
We’ve been helping our customers get ready for life for over 175 years.
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